Brand Campaigns
Ulta Beauty Launches Holiday Campaign Featuring Selena Gomez
Ulta Beauty’s holiday campaign features Selena Gomez and Tate McRae, whose brands are both sold at the retailer.
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Brand Campaigns
10 stories from the past week in Brand Campaigns, from Content Catalyst.
MS NOW Hires Paula Reid As Chief White House Reporter
The fight for White House access continues with CNN, MS NOW, and Politico amending their initial lawsuit.
Ads of the Week: 9 Campaigns That Caught Our Eye, From Walmart to Sephora
Walmart, Sephora, Tinder, PlayStation, and more are behind the week’s most notable ads.
Brands Line Up For NYC Marathon's 50th Anniversary
The brands showing up at the annual race represent a more diverse cross-section of retail than ever before.
WPP Shows Signs Of Stabilization In Q3 Revenue
WPP’s turnaround is showing signs of life, nine months into CEO Cindy Rose’s two-year strategic plan. The Numbers −2.1% – Year-over-year, like-for-like decline in revenue less pass-through costs in Q3
Jay-Z To Headline Super Bowl 61 Halftime Show
Apple Music, the NFL, and Roc Nation confirmed Jay-Z will headline the Super Bowl halftime show on Feb. 14, 2027.
In Graphic Detail: What Apple’s identity block means for the ad money
How Apple's identity block hits publishers' wallets, and why Apple can afford it.
Walmart CMO breaks down retailer’s Muppet-fueled holiday campaign
For a unified push during the holidays, the retailer is recreating the world of “The Muppet Christmas Carol” and extending its “Who Knew?” brand platform.
Walmart Brings The Muppets and Walton Goggins Together For Its Own Holiday Carol
Walmart's holiday campaign reimagines The Muppet Christmas Carol, with Walton Goggins playing Scrooge.
Advertisers Face Higher Ad Prices Due To Midterm Elections
Rising political ad spend is making life harder for regional and local brands hoping to use CTV ads to reach consumers in Q4.