Link Building Strategies for 2027: What to Keep and Cut via @sejournal, @lorenbaker
Decide which link building tactics to keep or cut for 2027. Join Resolve for a free webinar on off-page SEO, rankings, and AI visibility.
Edition of Thursday, October 8, 2026
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Archive →SEO
Google app for desktop gets hands-free voice search
Google app for desktop now supports hands-free voice search with real-time transcription, along with lower memory usage and faster startup.
AI Search
How AI search optimization works for modern marketers
Today, when a buyer asks ChatGPT, Perplexity, or Google’s AI Mode a question, they rarely see a list of suggested links. They see one synthesized answer that cites a handful of sources. If your brand is one of those citations, you win attention, traffic, and…
Social & Video
Pinterest expands creator content promotions
Brands will be able to sponsor creator Pins, boosting exposure and providing more promotional opportunities.
SEO
AEO for SEO: How to maintain search visibility as buyers move to answer engines
Search engine optimization (SEO) teams have long used rankings, organic traffic, and conversions to understand how people find and engage with content. Those signals still matter, but they don’t show whether a brand appears in AI-generated answers.
Social & Video
AI favors brands with an active social media presence
Social platform links appeared in a majority of Google’s artificial intelligence search results, according to a new study.
Brand Campaigns
‘There’s nothing wrong with being a heritage brand’: How Revlon is updating its image by looking to the past
Revlon named musician and actress Teyana Taylor and country music star Megan Moroney as the faces of its “Revlon Be Unforgettable” campaign.